(11 customer reviews)



Our loose eyeshadows are a blend of wonderful minerals, specially formulated to bring you lasting colour endless opportunities to build and blend colour. They are perfect for all skin types and like the rest of our range, have never been tested on animals. Net Weight 1.2g.

SKU: 987654 Category:


Colour Payoff

Pigment-rich formulations that last all day.


Use with our range of other colours to build your look.

Multi Purpose

Use dry or wet to achieve a stunning look


Natural minerals formulated to create vibrant and gentle eyeshadow.

Additional information

Weight 0.0012 kg
Dimensions 90 × 60 × 60 cm

11 reviews for Purple

  1. Melanie Langham

    I received this in my Ipsy bag, and I love it. Its a beautiful shade, goes on smoothly and evenly, and stays put. A very pretty subtle shimmer, but not a crazy loud color. Will definitely be ordering more shades.

  2. Sim Jay

    Also received this in my Ipsy bag and also LOVE it! Great pigment and goes on nicely without falling all over the place. You won’t be disappointed with this product. Looking forward to getting more colors.

  3. jamila

    loveeeee this from my ipsy bag . I have to get more . Will shop soon

  4. Nikki

    Wow this is stunning. It’s definitely not beige though. It’s a pinky orange shade. Very easy to wear but with a wet brush I can make this super intense. Its not chunky glitter, very shimmery. I love it and will most definitely be making a purchase!

  5. Sandra

    I LOve it. I want more shades. It is to easy work with it.

  6. Stephanie

    Received this beautiful shade through ipsy. I must say, it’s gorgeous! It’s a must have to your collection.

  7. JenHen

    Best color I have ever gotten in anew ipsy bag! I got the purple. It iseems not as purple as this page would lead you to believe, which is great imo! It’s more of a cool grey that has almost a fuschia/violet duo chrome shift to it. It’s amazing!

  8. Christina Pekar

    I received this in my ipsy bag and let me just say, I can finally stop looking for my perfect purple eyeshadow shade. I love the shade ,consistency, staying power, ease of use. I could go on but won’t. Thank you Meech and Mia for creating such a perfect shadow.

  9. MakeUpFever

    AMAZING product. Love the container it comes in. Very similar to finishing powder but an eyeshadow. Its metallic and glittery very 3 dimensional. Beautiful color. Not cakey

  10. reecy2011 (verified owner)

    Thank you Ipsy for this “little black dress” of eyeshadows ! I absolutely love the colour , the ease in application , staying power and how versatile it is ! I was crushed when I finished it , so I just ordered two 😊 Can not wait for their arrival !

  11. Laceface5917 (verified owner)

    “I truly can’t wait to use this!”, I thought as I added it to my cart nearly a month ago. I checked out with three gorgeous eyeshadows and still have no estimate of arrival nor any response from my emails since I placed the order. Maybe it’s just me but a months delivery is a little ridiculous for eyeshadows.

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